Articles

• AUTOMATIC MACHINE LEARNING APPROACHES FOR RICE LEAF DISEASE DETECTION: STATE OF THE ART, CRITICAL ANALYSIS, AND VISUAL INSIGHTS

  Anshul Jaiswal, Dr. Naveen Kumar Dewangan, Dr. Amar Kumar Dey

  1-5

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• THE INFLUENCE OF TYPEFACES ON CONSUMER CHOICE IN ADVERTISING

  V. Ramadevi

  6-17

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• THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY ON CONSUMER PURCHASING BEHAVIOUR IN THE DAIRY SECTOR

  Jasmeet Kaur, Dr. Kamalpreet Kaur

  18-22

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• MERGERS AND ACQUISITIONS - EXPLORING THE IMPACT ON CUSTOMER LOYALTY IN BANKING SECTOR IN INDIA

  Jyotsana Sharma, Dr. Inderpal Singh

  23-40

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• GENDER, FASHION, AND THE MIND ON SOCIAL ATTITUDES TOWARD UNISEX CLOTHING OF GEN Z’S

  Manish Ramani, Shrishti Sikarwar

  41-51

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• DIGITAL BLOOD BANK OPERATIONS PLATFORM

  Trisha N K, Yeshwanth V S, Dr. Sowmya Padukone G, Vaishnavi Shashidhar

  52-59

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• DESIGN AND SIMULATION OF MICROSTRIP PATCH ANTENNA AT 5.2 GHz, FOR WLAN BAND APPLICATIONS USING CST SOFTWARE

  Brahman Singh Bhalavi, Anurag Shrivastava, Ram Dulare Nirala

  60-66

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• INFLUENCER MARKETING IN E-COMMERCE: EFFECTIVENESS AND BEST PRACTICES

  Prof. (Dr) Pramod Kumar Sharma

  67-71

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